I wrote this piece with the hope that it might inspire others. However, everyone's life path is indeed different.
The knowledge and experience involved in creating and selling products are crucial for building a career in the professional world. Personally, I acquired this knowledge and experience during my undergraduate studies in Fisheries and my master's studies in Marketing Management.
Whether working in a factory, a workshop, a car dealership, a bank, a hotel, or the real estate sector, the requirement was always the same: to produce goods or services through an efficient process that allowed for sales and profitability. So, the principle is quite simple.
Naturally, creativity is required to create new products and sell them profitably. In my personal reflection, the creativity needed to develop and sell these products was cultivated during my elementary school years through activities such as: 1) visiting development and technology exhibitions; 2) collecting and repeatedly reading brochures from those exhibitions; and 3) reading and analyzing food and seasoning packaging.
Regarding points (1) and (2), my parents played a significant role by supporting my visits to development and technology exhibitions, even though these were limited to my hometown of Semarang. As for point (3), ever since elementary school, I have enjoyed reading the packaging of food products and kitchen seasonings to learn about their ingredients; my parents understood this interest and never discouraged it.
Food and condiment packaging contains a wealth of information that can be leveraged to broaden knowledge and spark creativity, ultimately driving the development of new products—whether goods or services. This information includes: 1) Raw materials used—details regarding species, farming or livestock-rearing techniques, and post-harvest technology can be further explored on Wikipedia or other relevant websites. 2) Preservatives and food colorings used—information on these can be further studied on Wikipedia or other websites. 3) Nutritional composition and chemical content—topics that can be investigated further via Wikipedia or other relevant websites. 4) Serving suggestions or consumption guidelines—details that can also be studied in greater depth online to understand the biotechnology and bioengineering aspects associated with food.
Examining outer packaging (such as boxes or plastic bottles) and inner packaging offers a learning opportunity that can be linked to Wikipedia or other websites to broaden one's understanding of packaging technology and engineering. Insights into sales and marketing principles can also be gained by studying the packaging of food products and kitchen seasonings.
In conclusion, 1) the mindset and behavior of creating and selling a product can be cultivated using food packaging or seasonings found at home; and 2) this mindset and behavior foster creativity that is highly valuable for building a career in the professional world.
Wednesday, July 8, 2026, at 10:00 WIB
Dr. Constantinus, S.Pi, S.H., S.Psi, M.M., M.M., M.Psi, Adv., Psi. (Green Industry & Management)















